How Are Business Listings Beneficial for SEO?
While many of your potential customers search Google for information on local services, inevitably a large portion of them find their way to a local business directory. Many of these directories not only have substantial brands/marketing budgets to drive traffic, but they also do well in organic search rankings for important search terms. So even if your site isn’t currently ranking for a specific search term, you can still appear on a local directory site that possibly ranks for that term. The other reason local business listings are beneficial for SEO is that the business listing sites link to your site and mentions your business (aka “Local Citations”) which can help your site rank well in both “national” organic search as well as in the Google+ Local results.
Basic Business Listings VS. Enhanced Business Listings
No matter where you’re started from, our SEO team recommends getting claimed & listed on at least the top business listing sites for a strong foundation online. Getting our “300 enhanced business listings” is the best value since it’s providing more local citations and even includes industry-specific listing sites such as realtor.com, salonseeker.com, and dealer.com (just to name a few!).
BASIC: We create the account, fill in your name, email, website, phone,description.
ADVANCED: All the basics are filled in PLUS 3 photos uploaded, 1 video, keyword optimization.